Permanent
Full Time Job
Job Summary: As a Marketing Executive at IVF Hospital, you will be responsible for developing and implementing marketing strategies to promote the hospital's
services, attract patients, and enhance brand awareness. You will work closely with
the marketing team to execute campaigns, analyse market trends, and engage with
stakeholders to achieve organisational goals.
Key Responsibilities:
1.Develop and execute marketing campaigns to promote hospital services,
specialisations, and events through various channels such as digital
marketing, social media, print, and events.
2. Collaborate with the marketing team to create compelling content including
blog posts, articles, social media posts, and multimedia materials to engage
target audiences and drive traffic to the hospital's website.
3. Manage social media accounts and online presence, including content
creation, community engagement, and performance tracking.
4.Conduct market research and analysis
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Qualifications:
Bachelor's degree in Marketing, Business Administration, Communications, or
related field required; Master's degree is a plus.
Proven experience in marketing, preferably in the healthcare industry.
Strong understanding of marketing principles and techniques, with knowledge
of digital marketing, social media, and content marketing strategies.
Excellent communication and interpersonal skills, with the ability to build
relationships and collaborate effectively with internal and external
stakeholders.
Creative thinking and problem-solving abilities, with a focus on innovation and
continuous improvement.
Ability to work independently, manage multiple projects simultaneously, and
meet deadlines in a fast-paced environment.
Knowledge of healthcare regulations and compliance requirements related to
marketing and advertising
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